Founded in Milan in 1910, Alfa Romeo started as A.L.F.A (Anonima Lombarda Fabbrica Automobili), but it began earlier in 1906 as an outpost of the French Darracq company; Societa Anonima Italiana Darracq (S.A.I.D). By 1910 Darracq cars were not selling well, so the directors continued building the Milan factory and opened for business as ALFA. In 1920 the company changed name to 'Alfa Romeo' in recognition of the way that director Nicola Romeo had turned the company around during the Great War by making munitions, acquiring railway manufacturers, and invested his war fortune in the business. Car production resumed in 1919, and Alfa Romeo Romeo saw success in Motor Racing with a win at Mugello (Giuseppe Campari) in 1920 and later a second place at the Targa Florio with Enzo Ferrari driving. Romeo left the company in 1928 and in 1932 the Italian government took control until 1986 when Fiat got ownership..